Portfolio

Every project in our portfolio is a reflection of our belief in thoughtful, lifestyle-led storytelling.

Whether we’re shaping a brand narrative, building a content system, or producing an event, our work is defined by clarity, creativity, and refined execution.

Here is a curated look at how we bring ideas to life with intention and impact.

W Dubai - The Palm

We elevated W Dubai – The Palm’s brand presence through a refreshed narrative and cohesive marketing system spanning hospitality, dining, and wellness.

Highlights

  • Michelin Star for Torno Subito (three consecutive years)

  • Michelin Recommendation for Akira Back

  • Launch of Aether Speakeasy

  • Rebrand of AWAY Spa to match the hotel’s bold identity

  • Luxury-led campaigns delivered with data-driven precision

Vera by Naureen Nawaz

Vera is a luxury wellness destination in Jumeirah. We built the foundational brand framework to position Vera ahead of launch and guide all pre-opening activity.

Highlights

  • Phased marketing plan focused on audience building and launch readiness

  • Launch event strategy and logistics support

  • Social media content system and posting templates

  • Influencer and partnership outreach planning to drive visibility

Address Beach Resort

We led the pre-opening marketing and launch strategy for Address Beach Resort, positioning it as a luxury lifestyle destination in a competitive market.

Highlights

  • Secured Guinness World Record for the highest infinity pool in the world, generating global media coverage

  • Launch campaigns that drove 150% revenue over target in the first month

  • Cohesive brand narrative blending luxury with lifestyle appeal

Live production control room during the Six Flags Qiddiya grand opening, with Dan directing the show across multi-camera feeds and staging elements.

MC13 WTO Gala Dinner - Qasr Al Watan - Abu Dhabi

Led the turnkey production of the MC13 WTO Gala Dinner at Qasr Al Watan, overseeing all staging, activations and guest movement.

Highlights

  • Full production management for a high-profile international delegation

  • Precise coordination of staging and activations

  • Seamless and dignified guest flow throughout the event

Six Flags Qiddiya – Grand Opening Ceremony

We delivered full creative and production leadership for the grand opening of Six Flags Qiddiya, shaping the show from concept to execution across music, choreography and live event direction.

Highlights

  • Original music composition crafted specifically for the show

  • Choreography development and performer direction

  • Pre-event technical planning and rehearsal management

  • Full show calling for the live ceremony

  • Coordination across creative, staging and performance teams to ensure seamless execution